Privacy Policy

Information We Collect

We collect information in the following ways:

• —Information you provide directly — such as your name and email address when you create an account, request a free resource, submit a form, or purchase a digital product.
• —Account information — your email address and password when you register for an MSA account.
• —Assessment responses and results — your answers to MSA assessments and the resulting recommendations, which are saved to your account so you can revisit them.
• —Form submissions — information you provide through forms such as the Lead Audit, Strategy Call request, and service inquiry forms, including your name, email, business name, website, and details about your business.
• —Free resource downloads — your email address when you request a free, email-gated resource.
• —Digital product purchases — your name and email address at checkout, along with the product purchased.
• —Service inquiries — your name, email, business details, and project information when you request or submit information for an MSA service.
• —Information collected automatically — basic usage data such as pages visited and general browsing activity on the site.

Payment Processing

Payments for digital products and services are processed through Stripe. MSA does not store your full card details — Stripe handles payment processing securely. Your name, email, and purchase details are shared with Stripe as needed to complete the transaction.

How We Use Your Information

We use the information we collect to:

• —Create and manage your MSA account.
• —Save your assessment responses and results so you can revisit them.
• —Process purchases and deliver digital resources you have bought.
• —Respond to service inquiries, lead audit requests, and strategy call requests.
• —Send you free resources you request and confirmation emails related to your purchases or submissions.
• —Operate, maintain, and improve the MSA website.

Email Communications

When you request a free resource, purchase a digital product, or submit a service inquiry, we may send you emails related to that request — including download links, purchase confirmations, or follow-up communications. You may also receive occasional updates from MSA. You can stop receiving non-essential emails by following the instructions provided in those messages.

Service Providers and Third-Party Platforms

We use third-party services to operate the website, including Stripe for payment processing and the platform that hosts this website. These providers may process limited information necessary to perform their functions. We do not sell your personal information.

Data Retention

We retain your account information, assessment results, purchase records, and form submissions for as long as your account is active or as needed to provide the services you requested. Free resource download requests and service inquiry submissions are retained to allow MSA to follow up and improve its offerings.

Security

We take reasonable measures to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Privacy Rights

You may request access to, correction of, or deletion of your personal information. To exercise these rights, contact us at msa@matthewsierra.com.

Children's Privacy

The MSA website is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, contact us at msa@matthewsierra.com.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised date.

Contact

If you have questions about this Privacy Policy, contact MSA at msa@matthewsierra.com.